Ameer Ismail has been promoted to President by MullenLowe Lintas Group, effective immediately. Ismail continues to report to Vikas Mehta, Group CMO & President, Marketing Services for the group.
He has led the groupâ€™s PR firm GolinOpinion (formerly LinOpinion) for over 20 years and built the agency into one of the top players in the PR industry. He was also instrumental in bringing Golin on-board as JV partner in India in 2014. GolinOpinion operates as a part of the marketing services offerings of MullenLowe Lintas Group.
Mehta said â€śAmeer is just the right mix of Vintage and Vision. In a time when the practice of PR is more important than ever, but the business of PR is getting highly commoditized; heâ€™s the kind of leader the industry needs. PR is an integral part of our re-bundled offering and GolinOpinion occupies a great position in the market today. Reinventing yourself from a position of strength is a rare & valuable opportunity and Iâ€™m delighted to have Ameer lead that agenda for us.â€ť
Ismail said, â€śI am so proud to be a part of this great institution - the MullenLowe Lintas Group and am looking forward to this new phase in my journey with a renewed focus and dedication towards delivering great work. GolinOpinion is recognized as a premium and leading player in the PR industry. We have today some of the best brands represented in our portfolio. As the business evolves, I am tasked to work closely with our management team to take GolinOpinion to even greater heights by building scale and new competencies that will continue the brave work that has been our trademark so far.â€ť