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Abby 2017: Taproot Dentsu tops tally with 41 metals; The Social Street follows with 40

JWT stood third in the tally with 36 metals. A total of 421 metals were given to 90 companies, including 57 Gold, 158 Silver and 206 Bronze

Taproot Dentsu led the final tally of the creative awards at Abbys 2017 with 41 metals (9 Gold, 20 Silver and 12 Bronze). The Social Street followed with 40 metals (4 Gold, nine Silver and 27 Bronze) while JWT stood third with 36 metals (6 Gold, 14 Silver and 16 Bronze).

A total of 421 metals were given to 90 companies. In the Abbys 2016, a total of 418 metals were awarded, out of which 245 were Bronze, 134 Silver and 38 Gold.

Some of the other major winners were Scarecrow Communications (21 metals), Dentsu Impact (20 metals), Dentsu Webchutney (13 metals), Famous Innovations Digital Creative (13 metals) and Star India (13).

Four awards were given for Gender sensitivity, which includes a Gold won by Star Plus for the campaign Nayi Soch — Cricket. Ketan Sudhir Kadam and Adith Francis Fernandes from FCB Interface won the Gold in Young Abby for the campaign ads that actually saved water for the client Drop Dead Foundation.

On the final day of Abbys, the other Gold winning campaigns include #SpiritOfBengaluru (The Hindu), Lifesaving Wallpapers (Airtel), CAR (Godrej Security Solutions), Havells Wire, Google Shayari, Odds by Adidas, In The News Today (Mumbai Press Club), DM Wedding Invite (Nanhi Kali), Mukhota – Life Saving Mask (Work In India), Homes That Don’t Discriminate (Nestaway), Inflated Tyres – Date (Apollo Tyres) and Worm Colony (Zentel).

Here’s the complete list of awards:

Creative ABBY Awards – 2017
Sr. No. Agency/ Organization Bronze Silver Gold Total
1 Absolute Productions   2 1 3
2 AdFactors PR 3 2 3 8
3 Alok Nanda and Company (Communications) Pvt. Ltd   1   1
4 Amol Jadhav Photography   1   1
5 Autumn Winter Communications and Design 7 4   11
6 BBC Media Action India ltd.   1   1
7 BC Web Wise – Mumbai 1     1
8 Big I Tuna 1     1
9 Blink Digital India Pvt Ltd 1 2   3
10 Bombay Design Centre 2     2
11 Brave New World Communications Pvt. Ltd. 1     1
12 Breathless Films 3   1 4
13 Cellar Door Productions Pvt. Ltd.   1   1
14 Cheil India Pvt. Ltd. 1     1
15 Chitralekha Group.   1 1 2
16 Cocktail Art 2     2
17 Colors OAP     1 1
18 Culture Machine   1   1
19 Dainik Bhaskar Group     2 2
20 Dentsu Impact – Dentsu Aegis Network 10 10   20
21 Dentsu Webchutney 5 5 3 13
22 Early Man Film 3 1 1 5
23 Enormous 3 3   6
24 Famous Innovations Digital Creative Pvt. Ltd. 1 9 3 13
25 FCB Interface, Mumbai 3 2 1 6
26 Flying Saucer Pictures 1     1
27 Foolish 1     1
28 Garage 2     2
29 Godrej inds   1   1
30 Goodmorning 1 2   3
31 Happy mcgarrybowen 5 2   7
32 Havas Worldwide India Pvt. Ltd   2   2
33 Hotstar.com 1     1
34 HT Media Ltd. 1     1
35 Hungama Digital Services – Mumbai 1 1   2
36 Hyphen (ANC) 1     1
37 ibs – Mumbai   1   1
38 ideas@work 4 2   6
39 Innocean Worldwide Communications 1     1
40 Isobar India   1 1 2
41 Jagran Prakashan Ltd 2 5 2 9
42 JWT India 16 14 6 36
43 Kinetic India 3 1 1 5
44 Law & Kenneth Saatchi & Saatchi Pvt. Ltd. 4 4   8
45 LE PLEX (Sony Pictures Network India Pvt Ltd)   1   1
46 Lingo India   2   2
47 Little Red Car Films 1     1
48 Madison – Media 1 1   2
49 Madison BMB 1 2   3
50 Madison Public Relations 1 2   3
51 Malayala manorama 1     1
52 Marico Limited 7     7
53 Mathrubhumi Printing & Publishing Co Ltd   2 1 3
54 Maxus 4   2 6
55 Medulla Communications 4 3 1 8
56 Milestone Brandcom 3 1   4
57 Mindshare   3 1 4
58 Mindshare – Fulcrum – Mumbai 1     1
59 Onads Communications 1     1
60 Open Strategy & Design Pvt. Ltd. 3 4 4 11
61 Out of the Box 1 2   3
62 Pulp Strategy Communications Pvt. Ltd. 1     1
63 R K Swamy BBDO & HT Media Ltd.     1 1
64 Radio Mango   1   1
65 Random Silm 1     1
66 Red Ice Productions PVT LTD 1 1   2
67 Redfm 1     1
68 Rishtey Cineplex 2 1   3
69 River Advertising Private Limited 2     2
70 Sakal Agrowon 2     2
71 Scarecrow & ideas@work 1     1
72 Scarecrow Communications 12 9   21
73 Setu Advertising Private Limited     1 1
74 Sideways Consulting LLP 3 1   4
75 Star India Pvt. Ltd. 6 4 3 13
76 Storytellers.in 3     3
77 Taproot Dentsu 12 20 9 41
78 TBWA\Sri Lanka   2   2
79 The Social Street 27 9 4 40
80 Toast Events Pvt Ltd – Mumbai 1     1
81 Tonic Media Digital Pvt Ltd. 1     1
82 Umbrella Design 1 2   3
83 Urban Ladder 1   1 2
84 Utopeia Communicationz 1     1
85 Value 360 Communications 1 1   2
86 Viacom18 Media Pvt Ltd & Viacom18 Brand Solutions 1 1   2
87 Viral Pandya 2 1 2 5
88 Weber Shandwick 1     1
89 Wizcraft International Entertainment Pvt. Ltd 1     1
90 Y studio 1     1
Total 206 158 57 421
Creative ABBY Awards – 2017
Category Name Category Brand Title / Caption Organization Metal
Digital Abby Cat 18A b.i : Brand Microsite – Products IDFC Mutual Fund Save Your Tax Bombay Design Centre Bronze
Digital Abby Cat 18C a : Online Videos Dove Dove – Reframing the beauty debate in INdia Mindshare Silver
Digital Abby Cat 18C a : Online Videos Royal Stag Barrel Select The Man Who Feels Nothing River Advertising Private Limited Bronze
Digital Abby Cat 18C a : Online Videos Ample Missiion 11 Minutes Scarecrow Communications LTD & Business of Ideas Bronze
Digital Abby Cat 18C b : Interactive Videos Flipkart Big Billion Hunt 2.0 Dentsu Webchutney Bronze
Digital Abby Cat 18C c : Webisodes Pepsi Pepsi Mini Series – Honesty JWT India Bronze
Digital Abby Cat 18C c : Webisodes Pepsi Pepsi Mini Series – Loyalty JWT India Bronze
Digital Abby Cat 18C c : Webisodes Pepsi Pepsi Mini Series – Fun JWT India Bronze
Digital Abby Cat 18D a : Social Media (Co-Creation / Crowd sourcing / Response etc.) Kokuyo Camlin Design My Notebook Big I Tuna Bronze
Digital Abby Cat 18D a : Social Media (Co-Creation / Crowd sourcing / Response etc.) Adlabs Imagica The world’s first online animatronic show Sideways Consulting LLP Bronze
Digital Abby Cat 18D b : Social Media (Content) Ola Ola- Drunk tweets Happy mcgarrybowen Silver
Digital Abby Cat 18D b : Social Media (Content) Urban Ladder Mattress Tester Urban Ladder Bronze
Digital Abby Cat 18D b : Social Media (Content) Reliance Fresh #FreshTiffins – Ending Back To School Misery For Moms Utopeia Communicationz Bronze
Digital Abby Cat 18E a : Games (Online) Airtel The Smartphone Marathon Dentsu Webchutney Bronze
Digital Abby Cat 18F a : Technology (Utility/Tool) KFC KFC Watt A Box Blink Digital India Pvt LTd Silver
Digital Abby Cat 18F a : Technology (Utility/Tool) Maruti Suzuki India Limited No Po Po: Honk less, earn rewards Dentsu Webchutney Bronze
Digital Abby Cat 18F c : Technology (Others) WORK IN INDIA MUKHOTA – Life Saving Mask Kinetic India Silver
Digital Abby Cat 18F c : Technology (Others) Adlabs Imagica The World’s First Online Animatronic Show Sideways Consulting LLP Bronze
Digital Abby Cat 18G : Search Maruti Suzuki 7th Pay Commission – Alto Google Maps Isobar India Silver
Digital Abby Cat 18G : Search Exide Battery Nahi Exide Bolneka The Social Street Bronze
Digital Abby Cat 18H : Use of Email Adlabs Imagica The Most Magical Email Sideways Consulting LLP Bronze
Digital Abby Cat 18I a : Interface / Navigation / User Experience IDFC Mutual Fund Save Your Tax Bombay Design Centre Bronze
Digital Abby Cat 18I b : Use of Copy Foolish Troublemakers Wanted Foolish Bronze
Digital Abby Cat 18I b : Use of Copy Ola Ola- Drunk tweets Happy mcgarrybowen Bronze
Digital Abby Cat 18I c : Use of Image/Design Nicobar The Nicobar Story River Advertising Private Limited Bronze
Digital Abby Cat 18I e : Use of Video Adidas Odds by Adidas Taproot Dentsu Bronze
Digital Abby Cat 18J b : Services Axis Mutual Fund Do Your Homework The Social Street Silver
Mobile Abby Cat 19A a : Mobile/Tablet Site a. Products The Hindu #SpiritofBengaluru JWT India – Bangalore Silver
Mobile Abby Cat 19A b : Mobile/Tablet Site b. Services Aditya Birla Health #TheMovekars BC Web Wise – Mumbai Bronze
Mobile Abby Cat 19A d : Mobile/Tablet Site d. Cause related Airtel Lifesaving Wallpapers Taproot Dentsu – Gurgaon Gold
Mobile Abby Cat 19B b : Mobile/Tablet Apps b. Services Mahindra & Mahindra Ltd. Live Young Live Free App Hungama Digital Services – Mumbai Silver
Mobile Abby Cat 19B b : Mobile/Tablet Apps b. Services Artist Aloud Artist Aloud Music App Hungama Digital Services – Mumbai Bronze
Mobile Abby Cat 19B c : Mobile/Tablet Apps c. Corporate Maruti Suzuki India Limited No Po Po: Honk less, earn rewards Dentsu Webchutney – Gurgaon Silver
Mobile Abby Cat 19B d : Mobile/Tablet Apps d. Cause related Indian Red Cross Society Blood Banking JWT India – Bangalore Silver
Mobile Abby Cat 19C : Mobile Technology STAR PLUS P.O.W.- Bandi Yuddh Ke Star India Pvt. Ltd. – mumbai Bronze
Mobile Abby Cat 19C : Mobile Technology Cornetto OUR HEARTS BEAT AS ONE Mindshare – Fulcrum – Mumbai Bronze
Mobile Abby Cat 19D : Mobile Banners FeviKwik Gel Total Control Madison – Media Silver
Mobile Abby Cat 19D : Mobile Banners SaffolaLife Chhote Kadam (Small Steps to Healthy heart) Madison – Media Bronze
Mobile Abby Cat 19E : Mobile Games Airtel The Smartphone Marathon Dentsu Webchutney – Gurgaon Bronze
Mobile Abby Cat 19F : Mobile Messaging Flipkart Flipstakart Dentsu Webchutney – Bangalore Silver
Mobile Abby Cat 19G : The Thumb-stopper Award” The Hindu #SpiritOfBengaluru JWT India – Bangalore Gold
Film Craft Cat 24a : Direction ROYAL STAG LARGE SHORT FILMS Man who feels nothing Early Man Film Silver
Film Craft Cat 24a : Direction Indian Confederation Of NGOs The Case Video Must Go on Flying Saucer Pictures Bronze
Film Craft Cat 24a : Direction Nestle – Nescafe Nescafe RJ Breathless Films Bronze
Film Craft Cat 24a : Direction Havells Havells Wire Absolute Productions Silver
Film Craft Cat 24a : Direction Google search Shayari Breathless Films Bronze
Film Craft Cat 24a : Direction Adidas Odds by Adidas Taproot Dentsu Bronze
Film Craft Cat 24a : Direction Rishtey Cineplex Common Man Little Red Car Films Bronze
Film Craft Cat 24b : Original Music Score Havells Havells Wire Absolute Productions Silver
Film Craft Cat 24b : Original Music Score GODREJ SECURITY SOLUTIONS CAR Early Man Film Gold
Film Craft Cat 24b : Original Music Score THE HINDU BRING BACK BENGALURU Early Man Film Bronze
Film Craft Cat 24b : Original Music Score Amazon Amazon – Citizens Of Fashion Storytellers.in Bronze
Film Craft Cat 24b : Original Music Score Airtel Roshandaan: Solar Powered Walls Red Ice Productions PVT LTD Bronze
Film Craft Cat 24c : Editing Savlon Badminton Goodmorning Silver
Film Craft Cat 24c : Editing Jockey Feels like Jockey Law & Kenneth Saatchi & Saatchi Pvt. Ltd. Bronze
Film Craft Cat 24d : Cinematography Savlon Badminton Goodmorning Bronze
Film Craft Cat 24d : Cinematography THE HINDU BRING BACK BENGALURU Early Man Film Bronze
Film Craft Cat 24d : Cinematography Adidas Odds by Adidas Taproot Dentsu Bronze
Film Craft Cat 24e : Animation RC RC MAKE A BOLD MOVE Storytellers.in Bronze
Film Craft Cat 24e : Animation I breast Foreplay for cancer JWT India Silver
Film Craft Cat 24g : Sound Design Savlon Badminton Goodmorning Silver
Film Craft Cat 24g : Sound Design TATA HEXA TATA HEXA – Whatever It Takes Storytellers.in Bronze
Film Craft Cat 24g : Sound Design HONDA MOTORCYCLE & SCOOTER PVT. LTD. HORNET 160 R – BUILT AFTER YOU RANSOM FILM Bronze
Film Craft Cat 24h : Production Design Havells Havells Wire Absolute Productions Gold
Film Craft Cat 24h : Production Design Cadbury Silk Puppet Breathless Films Bronze
Film Craft Cat 24i : Casting Jagran Jagran Film Festival Red Ice Productions PVT LTD Silver
Film Craft Cat 24i : Casting Google Search Google Shayari Breathless Films Gold
Film Craft Cat 24i : Casting FLIPKART BIG BILLION DAYS Early Man Film Bronze
Film Single Cat 3b : Toiletries, Cosmetics and Healthcare Neha Herbals Pvt Ltd Padma Ka Sadma Onads Communications Bronze
Film Single Cat 3b : Toiletries, Cosmetics and Healthcare Indian Association of Palliative Care Last Words Medulla Communications Silver
Film Single Cat 4b : Clothing, Innerwear, Footwear and Accessories Adidas Odds by Adidas Taproot Dentsu Gold
Film Single Cat 4b : Clothing, Innerwear, Footwear and Accessories Adidas Adidas – Tale of Two Taproot Dentsu Silver
Film Single Cat 5b : Household and Business Appliances Samsung Samsung Service – Van Cheil India Pvt. Ltd. Bronze
Film Single Cat 5b : Household and Business Appliances GOLDILOCKS PASSPORT JWT India Silver
Film Single Cat 9b : Household Products and Maintenance Cello Butterflow Ball Pens Pankaj  Udhas JWT India Bronze
Film Single Cat 9b : Household Products and Maintenance Pepperfry.com Stop Suffering – Don’t worry, Buy Happy Law & Kenneth Saatchi & Saatchi Pvt. Ltd. Bronze
Film Single Cat 10b : Media and Publications Rishtey Cineplex Common Man Rishtey Cineplex Bronze
Film Single Cat 10b : Media and Publications Rishtey Cineplex Dishum Rishtey Cineplex Silver
Film Single Cat 10b : Media and Publications Rishtey Cineplex Hospital Rishtey Cineplex Bronze
Film Single Cat 13b : Travel, Entertainment and Leisure Thomas Cook Never Too Old – Man Law & Kenneth Saatchi & Saatchi Pvt. Ltd. Silver
Film Single Cat 13b : Travel, Entertainment and Leisure Never Too Old – Woman
Film Single Cat 14b : Corporate Ola Ola – Give Way. Give Life Happy mcgarrybowen Silver
Film Single Cat 15b : Public Service, Appeals and Charity Indian Association of Palliative Care Last Words Medulla Communications Silver
Film Single Cat 15b : Public Service, Appeals and Charity Ample Missiion 11 Minutes Scarecrow Communications LTD & Business of Ideas Bronze
Print Single Cat 1a : Food NuPro Net FCB Interface, Mumbai Bronze
Print Single Cat 3a : Toiletries, Cosmetics and Healthcare Health Assure Spot of Sun – Star The Social Street Bronze
Print Single Cat 3a : Toiletries, Cosmetics and Healthcare Spot of Sun – Home
Print Single Cat 3a : Toiletries, Cosmetics and Healthcare Spot of Sun – Teacher
Print Single Cat 4a : Clothing,  Innerwear,  Footwear and Accessories LIFE Wi-fi ideas@work Bronze
Print Single Cat 4a : Clothing,  Innerwear,  Footwear and Accessories Friendzone
Print Single Cat 4a : Clothing,  Innerwear,  Footwear and Accessories CEO
Print Single Cat 4a : Clothing,  Innerwear,  Footwear and Accessories Adidas Adidas Tale of Two Taproot Dentsu Silver
Print Single Cat 5a : Household and Business Appliances Panasonic Suspect All – Police Station Taproot Dentsu Silver
Print Single Cat 5a : Household and Business Appliances Suspect All – Wedding
Print Single Cat 5a : Household and Business Appliances Suspect All – Hospital
Print Single Cat 6a : Automotive Vehicles and Accessories Apollo Tyres Ltd. Inflated Tyres – Date JWT India Silver
Print Single Cat 6a : Automotive Vehicles and Accessories Inflated Tyres – Meeting
Print Single Cat 6a : Automotive Vehicles and Accessories Inflated Tyres – Party
Print Single Cat 8a : Financial Services Aegon Life Price tags – Burger The Social Street Silver
Print Single Cat 8a : Financial Services Price tags – Furniture
Print Single Cat 8a : Financial Services Price tags – Fish tank
Print Single Cat 10a : Media and Publications India Radio Forum Postman Scarecrow Communications Silver
Print Single Cat 10a : Media and Publications Poultry Farmer
Print Single Cat 10a : Media and Publications Soldier
Print Single Cat 10a : Media and Publications REDTRO 106.4 FM POLLUTION – Saanson ki zaroorat JWT India Bronze
Print Single Cat 10a : Media and Publications FLOODS – YEH MAUSAM KA JADOO
Print Single Cat 10a : Media and Publications POTHOLE – Raah mein un se
Print Single Cat 10a : Media and Publications PDA – Ghunghat ki aad se
Print Single Cat 10a : Media and Publications PUBLIC TOILET- Kabhi Kadel Road
Print Single Cat 10a : Media and Publications CRICKET – Aisi deewangi
Print Single Cat 11a : Business and Home Services Universal Delivery Solutions Two Flags – Luxembourg to Sierra Leone DENTSU IMPACT- DENTSU AEGIS NETWORK Bronze
Print Single Cat 11a : Business and Home Services Two Flags – Poland to Bulgaria
Print Single Cat 11a : Business and Home Services Two Flags – Sudan to Yemen
Print Single Cat 11a : Business and Home Services Rustomjee Abridged Version ideas@work Bronze
Print Single Cat 14a : Corporate Mother’s Pride Lisa’s Teddydoggypiggy Out of the Box Silver
Print Single Cat 14a : Corporate Tom’s Elefdragonsaurus
Print Single Cat 14a : Corporate Neil’s Sheeponydonkey
Print Single Cat 14a : Corporate Wood Arts Life Story 1 The Social Street Bronze
Print Single Cat 14a : Corporate Life Story 2
Print Single Cat 14a : Corporate Life Story 3
Print Single Cat 14a : Corporate Life Story 4
Print Single Cat 14a : Corporate Jaagruti – Waste Paper Recycling Services Conservatree Calendar Ad DENTSU IMPACT- DENTSU AEGIS NETWORK Bronze
Print Single Cat 14a : Corporate Snapdeal Fathers Can Be Mothers Too Famous Innovations Digital Creative Pvt Ltd Silver
Print Single Cat 15a : Public Service, Appeals and Charity Madhya Pradesh Police Ujjain Door Step – Resort The Social Street Silver
Print Single Cat 15a : Public Service, Appeals and Charity Door Step – Office
Print Single Cat 15a : Public Service, Appeals and Charity Door Step – Home
Design Cat 17a : Corporate / brand identity: a new brand logo, and it’s applications or a corporate rebranding scheme, with 3 or more applications including online branding Toshin Chocolaterie and Patisserie Masterstroke Open Strategy & Design Pvt. Ltd. Gold
Design Cat 17a : Corporate / brand identity: a new brand logo, and it’s applications or a corporate rebranding scheme, with 3 or more applications including online branding Herbivore The Infinite Vegetarian Open Strategy & Design Pvt. Ltd. Silver
Design Cat 17a : Corporate / brand identity: a new brand logo, and it’s applications or a corporate rebranding scheme, with 3 or more applications including online branding Communiti Communiti GARAGE Bronze
Design Cat 17c : Brochures, Catalogues and Annual Reports Integriti Clothing The Inspiration Book Autumn Winter Communications and Design Bronze
Design Cat 17c : Brochures, Catalogues and Annual Reports Peppermint Clothing Floral Diary Autumn Winter Communications and Design Silver
Design Cat 17c : Brochures, Catalogues and Annual Reports Mumbai Press Club In The News Today. Open Strategy & Design Pvt. Ltd. Gold
Design Cat 17c : Brochures, Catalogues and Annual Reports Toshin Astral Projection Open Strategy & Design Pvt. Ltd. Bronze
Design Cat 17d : Use of Design in Direct Mail: invitations, greeting cards, announcements TAG GourmART Invite Umbrella Design Bronze
Design Cat 17d : Use of Design in Direct Mail: invitations, greeting cards, announcements Osho Industries Ltd. Unzip the potential Viral Pandya Gold
Design Cat 17d : Use of Design in Direct Mail: invitations, greeting cards, announcements Nanhi Kali DM Wedding Invite Famous Innovations Digital Creative Pvt Ltd Gold
Design Cat 17e : Use of Design in posters: film, event, corporate, traditional poster Imaginarium Think it. Print it. Open Strategy & Design Pvt. Ltd. Gold
Design Cat 17e : Use of Design in posters: film, event, corporate, traditional poster Zentel Worm Colony Medulla Communications Bronze
Design Cat 17e : Use of Design in posters: film, event, corporate, traditional poster Wood Arts Life Story 1 The Social Street Bronze
Design Cat 17e : Use of Design in posters: film, event, corporate, traditional poster Wood Arts Life Story 3 The Social Street Bronze
Design Cat 17e : Use of Design in posters: film, event, corporate, traditional poster Madhya Pradesh Police Ujjain Door Step – Resort The Social Street Bronze
Design Cat 17e : Use of Design in posters: film, event, corporate, traditional poster Faber Chimney Fox JWT India Bronze
Design Cat 17f : Publications, books, diaries, newspapers, magazines Papers by Kyoorius For color, with color, by color Y studio Bronze
Design Cat 17h : Typography Design Imaginarium Imaginarium Typeface Open Strategy & Design Pvt. Ltd. Bronze
Design Cat 17i : Packaging: original design and finished pack Osho Industries Ltd. Relish the future Viral Pandya Bronze
Design Cat 17i : Packaging: original design and finished pack Opium Eyewear It’s how you look at it. Open Strategy & Design Pvt. Ltd. Silver
Design Cat 17l : Craft in Design: Use of Copywriting Filter Press Fake Notebooks: Identifying winning stocks using homeopathy, Alok Nanda and Company (Communications) Pvt. Ltd Silver
Design Cat 17l : Craft in Design: Use of Copywriting Fake Notebooks: The Gentleman’s Guide to Maintaining Composure Whilst Observing Test Cricket
Design Cat 17l : Craft in Design: Use of Copywriting Fake Notebooks: Low Spectrum Radio Frequencies and Their Role in the Poetry of J.J.Byramjee
Design Cat 17l : Craft in Design: Use of Copywriting Mumbai Press Club In The News Today. Open Strategy & Design Pvt. Ltd. Silver
Design Cat 17j : Environment design: for retail spaces, services, workplace, Public, Space and Community TAG THE AMATEUR ART GALLERY Umbrella Design Silver
Design Cat 17j : Environment design: for retail spaces, services, workplace, Public, Space and Community Communiti Communiti GARAGE Bronze
Design Cat 17k : Best Integrated Design Campaign using 2 or more Design Sub-Categories (From Categories 17a to 17j only) e.g. packaging and identity TAG TAG GourmArt Kitchen Umbrella Design Silver
Design Cat 17k : Best Integrated Design Campaign using 2 or more Design Sub-Categories (From Categories 17a to 17j only) e.g. packaging and identity Toshin Chocolaterie and Patisserie Masterstroke Open Strategy & Design Pvt. Ltd. Gold
Design Cat 17m : Craft in Design: Use of Typography Integriti Clothing The Inspiration book Autumn Winter Communications and Design Bronze
Design Cat 17m : Craft in Design: Use of Typography Wood Arts Life Story 2 The Social Street Bronze
Design Cat 17m : Craft in Design: Use of Typography Wood Arts Life Story 3 The Social Street Bronze
Design Cat 17m : Craft in Design: Use of Typography YELLO He She Tote Bags Hyphen (ANC) Bronze
Design Cat 17n : Craft in Design: Use of Illustration Apollo Tyres Ltd. Inflated Tyres – Date JWT India Silver
Design Cat 17n : Craft in Design: Use of Illustration Inflated Tyres – Meeting
Design Cat 17n : Craft in Design: Use of Illustration Inflated Tyres – Party
Design Cat 17n : Craft in Design: Use of Illustration Enormous Brands Happier New Year Enormous Bronze
Design Cat 17n : Craft in Design: Use of Illustration Nestle + Nanhi Kali Illustrated Children’s Books Famous Innovations Digital Creative Pvt Ltd Silver
Design Cat 17o : Craft in Design: Use of Photography Integriti Clothing The Inspiration book Autumn Winter Communications and Design Bronze
Design Cat 17o : Craft in Design: Use of Photography Toshin Dark Matter Open Strategy & Design Pvt. Ltd. Silver
Design Cat 17o : Craft in Design: Use of Photography Toshin Dark Matter Open Strategy & Design Pvt. Ltd. Bronze
Design Cat 17o : Craft in Design: Use of Photography Peppermint Clothing Posters – Glossy Garden Stories Autumn Winter Communications and Design Bronze
Design Cat 17p : Craft in Design: Use of Mixed media Zentel Worm Colony Medulla Communications Bronze
Design Cat 17p : Craft in Design: Use of Mixed media Osho Industries Ltd. Unzip the potential Viral Pandya Silver
Design Cat 17p : Craft in Design: Use of Mixed media Wood Arts Life Story 2 The Social Street Bronze
Design Cat 17q : Craft in Design: Use of Product Design…innovative use of design in a product. Shalimar Paints World’s Quickest Quick Dry paint Demo DENTSU IMPACT- DENTSU AEGIS NETWORK Bronze
Design Cat 17q : Craft in Design: Use of Product Design…innovative use of design in a product. WORK IN INDIA MUKHOTA – Life Saving Mask Kinetic India Bronze
Ambient Cat 16a : Bars, restaurants & stores Project Hers Project Hers Milestone Brandcom Bronze
Ambient Cat 16e : Transit Media Usage WORK IN INDIA MUKHOTA – Life Saving Mask Kinetic India Gold
Ambient Cat 16b : Small scale special solutions Doors Step School World’s first streets named after Street kids. FCB Interface, Mumbai Bronze
Ambient Cat 16b : Small scale special solutions Nestle + Nanhi Kali Illustrated Children’s Books Famous Innovations Digital Creative Pvt Ltd Silver
Ambient Cat 16b : Small scale special solutions Spykar Half Bag Project Scarecrow Communications Bronze
Ambient Cat 16c : Special build Doors Step School World’s first streets named after Street kids. FCB Interface, Mumbai Silver
Ambient Cat 16c : Special build Wood Arts Life Story The Social Street Silver
Ambient Cat 16c : Special build Varuna Pumps Life Saving Lightning Billboard Scarecrow Communications Silver
Ambient Cat 16d : Experiential advertising Airtel Lifesaving Wallpapers Taproot Dentsu Gold
Ambient Cat 16d : Experiential advertising Good Day Stars in their Eyes The Social Street Silver
Ambient Cat 16d : Experiential advertising Dabur Lajja Kavach Conquering the world’s largest battle ground of brands -with shield of dignity Milestone Brandcom Bronze
Ambient Cat 16d : Experiential advertising Nestle + Nanhi Kali Nestle Pack Change Famous Innovations Digital Creative Pvt Ltd Silver
Ambient Cat 16d : Experiential advertising Scarecrow & ideas@work #ShatteredNotBroken Scarecrow & ideas@work Bronze
Integrated Cat 4e : Clothing, Innerwear, Footwear and Accessories Adidas Odds by Adidas Taproot Dentsu Silver
Integrated Cat 8e : Financial Services Axis Mutual Fund Do Your Homework The Social Street Bronze
Integrated Cat 10e : Media and Publications The Hindu #SpiritofBengaluru JWT India Silver
Integrated Cat 11e : Business and Home Services NestAway Homes That Don’t Discriminate JWT India Gold
Integrated Cat 13e : Travel, Entertainment and Leisure Ola Ola Micro Happy mcgarrybowen Bronze
Integrated Cat 14e : Corporate Star Plus Nayi Soch- Cricket Star India Pvt. Ltd. Gold
Integrated Cat 14e : Corporate Nestle + Nanhi Kali Nestle Educate The Girl Child Integrated Famous Innovations Digital Creative Pvt Ltd Silver
Integrated Cat 15e : Public Service, Appeals and Charity Indian Association of Palliative Care Last Words Medulla Communications Bronze
Out of Home Cat 3d : Toiletries, Cosmetics and Healthcare Zentel Worm Colony Medulla Communications Gold
Out of Home Cat 4d : Clothing, Innerwear, Footwear and Accessories PEPPERMINT CLOTHING PVT LTD Tales of Bling & Bloom Autumn Winter Communications and Design Silver
Out of Home Cat 4d : Clothing, Innerwear, Footwear and Accessories Glossy Garden Stories
Out of Home Cat 4d : Clothing, Innerwear, Footwear and Accessories Ocean Dream Diaries
Out of Home Cat 4d : Clothing, Innerwear, Footwear and Accessories Adidas Poster 2 Taproot Dentsu Bronze
Out of Home Cat 5d : Household and Business Appliances Panasonic Suspect All – Police Station Taproot Dentsu Silver
Out of Home Cat 5d : Household and Business Appliances Suspect All – Wedding
Out of Home Cat 5d : Household and Business Appliances Suspect Everyone – Hospital
Out of Home Cat 5d : Household and Business Appliances Faber Chimney Tiger JWT India Bronze
Out of Home Cat 5d : Household and Business Appliances Fox
Out of Home Cat 5d : Household and Business Appliances Cat
Out of Home Cat 5d : Household and Business Appliances HITACHI EQUAL COMFORT 3 DENTSU IMPACT- DENTSU AEGIS NETWORK Silver
Out of Home Cat 5d : Household and Business Appliances HITACHI EQUAL COMFORT 2 DENTSU IMPACT- DENTSU AEGIS NETWORK Bronze
Out of Home Cat 5d : Household and Business Appliances Godrej Security Solutions Asterisk – Husband JWT India Bronze
Out of Home Cat 5d : Household and Business Appliances Asterisk – Nanny
Out of Home Cat 5d : Household and Business Appliances Asterisk – Employees
Out of Home Cat 5d : Household and Business Appliances Varuna Pumps Life Saving Lightning Billboard Scarecrow Communications Bronze
Out of Home Cat 5d : Household and Business Appliances Godrej Security Solutions BANK LOCK UP JWT India Silver
Out of Home Cat 5d : Household and Business Appliances HOUSE ARREST
Out of Home Cat 5d : Household and Business Appliances Godrej Security Solutions Robbery JWT India Silver
Out of Home Cat 5d : Household and Business Appliances Murder
Out of Home Cat 6d : Automotive Vehicles and Accessories Apollo Tyres Ltd. Inflated Tyres – Date JWT India Gold
Out of Home Cat 6d : Automotive Vehicles and Accessories Inflated Tyres – Meeting
Out of Home Cat 6d : Automotive Vehicles and Accessories Inflated Tyres – Party
Out of Home Cat 8d : Financial Services Aegon Life Price tags – Burger The Social Street Bronze
Out of Home Cat 8d : Financial Services Price tags – Furniture
Out of Home Cat 11d : Business and Home Services VistaPrint.in Divorce Lawyer Madison BMB Bronze
Out of Home Cat 11d : Business and Home Services Stray Dog Activist
Out of Home Cat 11d : Business and Home Services Funeral Singer
Out of Home Cat 11d : Business and Home Services Rustomjee Google ideas@work Bronze
Out of Home Cat 12d : Retail Advertising P. N. Gadgil & Sons Horse ideas@work Silver
Out of Home Cat 12d : Retail Advertising Elephant
Out of Home Cat 14d : Corporate Mother’s Pride Lisa’s Teddydoggypiggy Out of the Box Silver
Out of Home Cat 14d : Corporate Tom’s Elefdragonsaurus
Out of Home Cat 14d : Corporate Neil’s Sheeponydonkey
Out of Home Cat 14d : Corporate Wood Arts Life Story 1 The Social Street Bronze
Out of Home Cat 14d : Corporate Life Story 2
Out of Home Cat 14d : Corporate Life Story 3
Out of Home Cat 14d : Corporate Life Story 4
Out of Home Cat 15d : Public Service, Appeals and Charity T-20 World Cup Cricket for the Blind 2017 Blind Supporter – Virat Kohli Out of the Box Bronze
Out of Home Cat 15d : Public Service, Appeals and Charity Blind Supporter – Gautam Gambhir
Out of Home Cat 15d : Public Service, Appeals and Charity Blind Supporter – Ashish Nehra
Out of Home Cat 15d : Public Service, Appeals and Charity Blind Supporter – Ajinkya Rahane
Out of Home Cat 15d : Public Service, Appeals and Charity Aarti for Girls Unforgettable Memories – Swimming Pool The Social Street Bronze
Out of Home Cat 15d : Public Service, Appeals and Charity Dulux SuperClean Paint their Future Taproot Dentsu Bronze
Out of Home Cat 15d : Public Service, Appeals and Charity Meljol Blueprint – Neighbour The Social Street Bronze
Out of Home Cat 15d : Public Service, Appeals and Charity Madhya Pradesh Police Ujjain Door Step – Resort The Social Street Bronze
Out of Home Cat 15d : Public Service, Appeals and Charity Door Step – Office
Out of Home Cat 15d : Public Service, Appeals and Charity Door Step – Home
Out of Home Cat 15d : Public Service, Appeals and Charity Bridge India Give More – Woman Law & Kenneth Saatchi & Saatchi Pvt. Ltd. Bronze
Out of Home Cat 15d : Public Service, Appeals and Charity Give More – Girl
Out of Home Cat 15d : Public Service, Appeals and Charity Wildlife Conservation Trust Paint Brush – Squirrel The Social Street Gold
Out of Home Cat 15d : Public Service, Appeals and Charity Paint Brush – Mongoose
Out of Home Cat 15d : Public Service, Appeals and Charity Paint Brush – Indian Weasel
Out of Home Cat 15d : Public Service, Appeals and Charity Aarti for Girls Evidence Bag 1 The Social Street Gold
Out of Home Cat 15d : Public Service, Appeals and Charity Evidence Bag 2
Out of Home Cat 15d : Public Service, Appeals and Charity Evidence Bag 3
Out of Home Cat 15d : Public Service, Appeals and Charity Sanctuary Asia SHARE THEIR PAIN JWT India Bronze
Out of Home Cat 15d : Public Service, Appeals and Charity SHARE THEIR PAIN
Out of Home Cat 15d : Public Service, Appeals and Charity SHARE THEIR PAIN
Digital Abby Cat 18A a.i : Brand Website – Products  
Digital Abby Cat 18A a.ii : Brand Website – Services  
Digital Abby Cat 18A a.iii : Brand Website – Corporate  
Digital Abby Cat 18A a.iv : Brand Website – Cause Related  
Digital Abby Cat 18A a.v : Brand Website – Others  
Digital Abby Cat 18A b.ii : Brand Microsite – Services  
Digital Abby Cat 18A b.iii : Brand Microsite – Cause Related  
Digital Abby Cat 18A b.iv : Brand Microsite – Others  
Digital Abby Cat 18Ba : Web banners  
Digital Abby Cat 18Bb : Web Banners (Rich Media)  
Digital Abby Cat 18D c : Social Media (Tools/Applications)  
Digital Abby Cat 18D d : Social Media (Outreach)  
Digital Abby Cat 18E b : Digital Games – Games (Others)  
Digital Abby Cat 18F b : Digital Technology – Technology (Installations)  
Digital Abby Cat 18I d : Digital Craft – Use of Animation  
Digital Abby Cat 18J a : Integrated Digital Campaign -Products  
Digital Abby Cat 18J c : Integrated Digital Campaign – Cause Related  
Digital Abby Cat 18J d : Integrated Digital Campaign – Others  
Mobile Abby Cat 19Ac : Mobile/Tablet Site  – Corporate  
Mobile Abby Cat 19Ae : Mobile/Tablet Site  – Others  
Mobile Abby Cat 19Ba : Mobile/Tablet Apps – Products  
Mobile Abby Cat 19Be : Mobile/Tablet Apps – Others  
Print Single Cat 2a : Beverages  
Print Single Cat 7a : Telecom Products and Services  
Print Single Cat 9a : Household Products and Maintenance  
Print Single Cat 12a : Retail Advertising  
Print Single Cat 13a : Travel, Entertainment and Leisure  
Film Single Cat 1b : Food  
Film Single Cat 2b : Beverages  
Film Single Cat 6b : Automotive Vehicles and Accessories  
Film Single Cat 7b : Telecom Products and Services  
Film Single Cat 8b : Financial Services  
Film Single Cat 11b : Business and Home Services  
Film Single Cat 12b : Retail Advertising  
Film Craft Cat 24f : Special effects  
Integrated Cat 1e : Food  
Integrated Cat 2e : Beverages  
Integrated Cat 3e : Toiletries, Cosmetics and Healthcare  
Integrated Cat 5e : Household and Business Appliances  
Integrated Cat 6e : Automotive Vehicles and Accessories  
Integrated Cat 7e : Telecom Products and Services  
Integrated Cat 9e : Household Products and Maintenance  
Integrated Cat 12e : Retail Advertising  
Out of Home Cat 1d : Food  
Out of Home Cat 2d : Beverages  
Out of Home Cat 7d : Telecom Products and Services  
Out of Home Cat 9d : Household Products and Maintenance  
Out of Home Cat 10d : Media and Publications  
Out of Home Cat 13d : Travel, Entertainment and Leisure  
Ambient Cat 16f : Digital outdoor  
Design Cat 17b : Stationery-business cards, letterheads, envelopes, CD covers etc.  
Design Cat 17g : Calendars  

 

Creative ABBY Awards – 2017
Category Category Code Entry No. Brand Caption Agency Metal  
Gender Sensitive 27 6 Star Plus Nayi Soch- Cricket Star India Pvt. Ltd. Gold  
Gender Sensitive 27 35 Red Dot Foundation Not My hero JWT India Bronze  
Gender Sensitive 27 39 UrbanClap UrbanClap: Men’s Day Cellar Door Productions Pvt. Ltd. Silver  
Gender Sensitive 27 43 Haiyya My daughter will JWT India Silver  
Category Category Code Entry No. Brand Caption Agency Metal Name of Participants
Young Abby 28 11 Drop Dead Foundation Ads that actually saved water. FCB Interface, Mumbai – Mumbai Gold Ketan Sudhir Kadam & Adith Francis Fernandes

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