The show has been launched across 21 markets and will be aired every Saturday between 9 pm and midnight
BestMediaInfo Bureau | Mumbai | March 20, 2017
Red FM launched a new show to tackle their listeners’ Saturday night woes. BDM (Bollywood Dance Music) with DJ Chetas has been launched across 21 markets (Delhi, Mumbai, Kolkata, Pune, Nasik, Aurangabad, Nagpur, Ahmadabad, Vadodara, Rajkot, Jaipur, Jodhpur, Allahabad, Lucknow, Kanpur, Varanasi, Bhopal, Indore Jabalpur, Jamshedpur, Bhubaneshwar) and will be aired between 9 pm and 12 midnight every Saturday. Apart from that, Red FM listeners will even get to listen to exclusive mixes by the DJ.
DJ Chetas is popular for his mash-ups and Bollywood music among youngsters. BDM is Red FM’s endeavour to entertain all those people who like to sit at home on a Saturday night and all those other people who spend most of their time trying to get from one party to the other.[caption id="attachment_57162" align="alignleft" width="200"] Nisha Narayanan[/caption]
Nisha Narayanan, COO, Red FM, said, “India in three words is cricket, cuisine and cinema. And that Red FM believes in ‘Bajaao’ing Bollywood in more ways than one, needs no telling. So in that sense, ‘BDM with DJ Chetas’ is not just a new show but nutrition of rhythm and beat. DJ Chetas is a zillion college fest senior, while Red FM has an umpteen station frequency muscle. And while all our listeners put on their dancing shoes, Red FM and DJ Chetas will be stacking together a rocking playlist.”
DJ Chetas added, “I’ve been wanting to do this since a long time and to see it finally come together with Red FM is an unbelievable feeling! As a DJ, I want my music to be heard by everyone in each city in the country and there’s a lot of places where I can’t perform or where the internet isn’t well penetrated. However Red FM is pretty much available everywhere, I can now make millions of Indian’s dance to the same beat at the same time! Through this show I’m going to be playing all of my exclusive music only for the Red FM listeners!”