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‘Accelerating the Evolution’ is theme of ad:tech 2017

Over 6,500 leading brands, media agencies, owners, technology firms from India and 31 countries will take part in the two-day event

BestMediaInfo Bureau | Mumbai | March 6, 2017

ad-tech-2017

As part of a series of global events, Ad Tech, New Delhi, is organising India’s most diverse digital marketing and media conference. The two-day event will be held on March 9-10 at the Leela Ambience, Gurgaon.

The theme at the ad:tech is ‘Accelerating the Evolution’ and is expected to be attended by over 6500 leading brands, media agencies, media owners, technology firms, press and investors from India and from over 31 countries.

Xapads Media is the gold sponsor for the event. As part of the sponsorship, the organisation will be organising ‘The big networking bash’ and ‘Pub Crawl’ – a platform that will help the participants, meet and network with their peers and industry professionals.

Nitin Gupta, Founder and CEO, Xapads Media, said, “We are proud to be associated with the biggest meeting of digital community in India. Technology is playing a vital role in every marketing campaign. Xapads Media helps in empowering their clients with expressive bid potentials in the market, offer full channel attribution, brand safety and provides real-time reporting that demonstrates consumer’s journey from impression to conversion. The platform offers to understand the consumers in a better way with all possible dimensions. We hope the association with ad:tech will be fruitful and will provide a major impact in marketing and evolving marketing technologies.

The two-day ad:tech event will bring the smartest techno innovations that will enable one to stay ahead of the competition. The programme includes discussion on Internet of Things (IoT), artificial intelligence, exploring new strategies, analysing new initiatives and also techniques being adopted to increase efficiencies on subjects like programmatic, mobile, data analytics and more.

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