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Catch the 59th Annual Grammy Awards, exclusively on Vh1

Catch the crème de la crème of the music industry revel in the best of music at the Awards on February 13, 7:30 am onwards with a primetime repeat at 9 pm

February 10, 2017

the-59th-Annual-Grammy-Awards

This February, Vh1, India’s international music channel, continues the award fever in India with a month-long celebration of the 59th Annual Grammy Awards, on air and on ground. The biggest names in the industry will unite to recognise and celebrate the best of 2016 at Staples Center, Los Angeles on February 13, at 7:30 am onwards with a primetime repeat at 9 pm. The viewers will get to watch the most anticipated performances and inspiring victory speeches on Vh1.

This year, Beyoncé leads the pack with nine nominations, making it a total of 62 Grammy nominations across her career in the music industry, and with 20 wins already in her pocket. Drake, Rihanna, and Kanye West follow with eight nominations each. Chance the Rapper with seven and Adele and Twenty One Pilots with five nods each are next. This year also marks Demi Lovato’s debut in the race to win the coveted award with her first-ever Grammy nomination.

The awards, this year, will be compered by James Corden, host of the Late Late Show.

One can catch the Grammys across 12 cities at Vh1 screenings at popular pubs, bars and restaurants along with special screenings at JCB and Golds Gym. Vh1 is also organising special Grammy breakfast parties just for the millennials. Vh1 and Nexa Music Lounge have given one of Vh1’s viewers a chance to attend the ceremony Live in Los Angeles through the Nexa Music Lounge presents Vh1 Grammy’s Super Access.

Hashim D’souza, Programming Head, English Entertainment, Viacom18, shared, “We are excited and proud to be the nation’s premier destination for international Pop culture, and with the Annual Grammy Awards we aim to reiterate our stand as India’s go-to destination for international music and entertainment. Along with bringing quality international content to India, we are also excited to provide a money-can’t-buy experience by sending one lucky winner to attend the Grammys like a VIP. This year our awards season kicked off with a phenomenal response to the Golden Globe Awards and with the 2017 Grammys, we hope to take it up a notch by integrating live viewer reactions on-air.”

Media contact:

Prioska Uke

PrioskaU@webershandwick.com

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