Menon was recently working with Asianet News Network. He has 17 years of experience across television, print, FM radio, brand activation, digital VAS and telecom
BestMediaInfo Bureau | Mumbai | December 16, 2016
Sakal Media Group has appointed Krishna Menon as Chief Marketing Office with effect from December 12, 2016.
Menon will be handling all events (sales/ revenue/ production and execution across SMG), and also the Delivering Change Foundation marketing activities, Sakal Labs Management for all the media businesses like TV, print, digital online publications and events.
Menon replaces Shailesh Amonkar who left the organisation in March this year. Based in Mumbai, Menon will report to Pradeep Dwivedi, CEO, Sakal Media Group.
Confirming the appointment, Dwivedi said, “We are delighted to have Menon on board as CMO. His extensive experience across multiple media businesses in sales and marketing will provide us a definite edge in serving our advertisers and readers alike. His understanding of the Maharashtra market will also be an advantage in sustaining and growing our leadership position.”
Starting his new role, Menon, said, “The Sakal Media Group today stands at the threshold of a historic leap forward as it expands its footprint to access audiences across various demographics, geographies and distribution technologies in its heartland. I am excited to be part of this momentous journey.”
Menon comes aboard Sakal Media Group from Asianet News Network where he was working as Vice-President, Sales and Brand Solutions. He has an experience of more than 17 years in the sales and marketing fields in television, print, FM radio, brand activations, digital VAS and telecom with well-known brands such as BPL Cellular, Onmobile Global, E18-Network 18 Media, Radio Mirchi and Divya Marathi.