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Famous Innovations wins creative mandate of D’Décor

The agency will soon launch a campaign with brand ambassadors Shah Rukh Khan and Gauri Khan

BestMediaInfo Bureau | Mumbai | September 20, 2016

FAMOUS-innovations

In a recent multi-agency pitch, Famous Innovations won the creative mandate for D’Décor, adding another brand to its roster. A 13-year-old brand, D’Décor is known for its luxurious home furnishings and the brand philosophy of ‘Live Beautiful.’ The agency will soon release a new campaign with Shah Rukh Khan and Gauri Khan across television, print and digital.

Avinash Shenoy Avinash Shenoy

Avinash Shenoy, Business Head, Famous Innovations, said, “As a brand, D’Décor is an international trendsetter, well-known for excellence and innovation. It will always continue to shape the category through innovations in products and experience, thereby offering greater value to consumer. At the same time, we are looking forward to being their partners in these innovations and taking their brand positioning of 'Live Beautiful' to the next level.”

Nikita Desai, ?VP, Strategy and New Business at D’Décor, said, “We are happy to welcome Famous Innovations on board. We strongly believe in innovation and continuous pursuit of excellence in performance. We believe with Famous Innovations we will be able to take our philosophy ahead in a stronger way.”

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