MSLGroup named Marketing Agency of the Year at the 12th International Business Awards

The communications consultancy bagged 27 Stevie Awards, including eight awards by 20:20 MSL India and two awards by MSLGroup India

BestMediaInfo Bureau | Delhi | September 3, 2015

MSLGroup, the flagship strategic communications and engagement consultancy of Publicis Groupe, has won the Grand Stevie Award Trophy for Marketing Agency of the Year at the 12th International Business Awards (IBAs). This global recognition comes as the result of MSLGroup receiving 27 Stevie Awards last week, half of which were in the marketing category, where competition included global advertising agencies, PR agencies, experiential agencies and the in-house marketing departments of brands.

Glenn Osaki, President - Asia, MSLGroup, remarked, “MSLGroup has transformed itself and is now clearly leading the change within our category. With integrated storytelling and creativity at the core, we are pioneering new technologies for cutting edge data, insights and engagement, while never losing focus of why we are trusted by our clients in the first place: our ability to drive results and deliver impact on their business. I'm incredibly proud of our teams for their innovative marketing and communications campaigns that make our clients' voice matter.”

IBAs are the world's premier business awards that recognise best practices in various business disciplines, including Communications/PR and Marketing. This year, MSLGroup is not only awarded global Marketing Agency of the Year, but is also the most Stevie awarded agency in Asia for the second consecutive year.

The 27 Stevie Awards for MSLGroup were presented for work on behalf of the following clients:

20:20 MSL (India): 3 Gold, 4 Silver and 1 Bronze Stevie Awards

CeBIT India – 2 Gold

Viber – 1 Gold, 3 Silver

Logitech – 1 Silver, 1 Bronze

Genedigi MSLGroup (China): 2 Gold, 2 Silver and 5 Bronze Stevie Awards

Beijing Hyundai – 1 Gold, 1 Silver

Huawei – 1 Gold, 2 Bronze

Dongfeng Citroen – 1 Silver, 3 Bronze

MSLGroup China: 2 Gold, 2 Silver and 1 Bronze Stevie Awards

Foshan Lingnan Tiandi – 1 Gold, 1 Silver, 1 Bronze

Lycra – 1 Gold, 1 Silver

MSLGroup Taiwan: 2 Gold Stevie Awards

Taiwan External Trade Development Council (TAITRA) – 1 Gold

Hong Kong Tourism Board – 1 Gold

MSLGroup India: 1 Gold and 1 Silver Stevie Awards

Sony – 1 Gold, 1 Silver

MSLGroup North America: 1 Gold Stevie Award

Paypal – 1 Gold

The International Business Awards 2015 received over 3,700 nominations from more than 60 nations and territories. This year's Stevie Award winners were determined by the average scores of more than 200 executives worldwide, who participated in the judging process from May through early August.

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