Advertisment

Sameer Nair joins Balaji Telefilms as Group CEO

Nair was formerly CEO of Star Network and more recently CEO of NDTV Imagine. He played a big role in bringing the 'K' series 'saas-bahu' serials to the forefront of television programming through the first half of the 2000 decade

author-image
BestMediaInfo Bureau
New Update
Sameer Nair joins Balaji Telefilms as Group CEO

Sameer Nair joins Balaji Telefilms as Group CEO

Nair was formerly CEO of Star Network and more recently CEO of NDTV Imagine. He played a big role in bringing the 'K' series 'saas-bahu' serials to the forefront of television programming through the first half of the 2000 decade    

BestMediaInfo Bureau | Delhi | July 16, 2014

Sameer Nair Sameer Nair

Balaji Telefilms has appointed Sameer Nair as Group CEO. He was formerly Programming Head, COO and CEO of Star Network, and more recently CEO of NDTV Imagine.

Among his various achievements, in his role of programming chief of Star TV, he was responsible for revamping the network and launching the combination of KBC and the Balaji daily soaps on Star Plus in 2000. These and other shows catapulted the channel to the No. 1 position which it held on to for a span of nine years. Later, it was under his watch that saw NDTV Imagine bring mythology and historical programming into daily primetime schedules, another industry first.

Shobha Kapoor, Managing Director, Balaji Telefilms, said, “We are delighted to have Mr Nair joining the Balaji family. He brings with him immense and diverse experience in the media and entertainment industry and an acknowledged record of content innovation, business leadership besides being an excellent resource unifier. Over the last several years we have built an unparalleled franchise in creation of television content and have also developed a very strong brand equity within the film production segment. We are excited that he possesses the same passion for entertainment as us and we look forward to him further reinforcing Balaji's inherent strengths in both segments and driving the company's growth and expansion strategies to help us scale greater heights.”

Nair said of his new role, “I have enjoyed a wonderful association with the Kapoor family since 2000 following the launch of the hugely successful 'K-series' on Star Plus and later with their shows on Imagine. Undoubtedly the team has done a remarkable job of creating one of the most vibrant entities in content generation. The M&E industry is currently at a very dynamic stage and will continue to present several exciting opportunities across all segments, heralding significant change in times to come.”

“I am delighted to have the opportunity of being a part of an extremely exciting business at one of India's most pioneering, creative and talented media houses. Given Balaji's several strengths as a business, it is very well poised to capitalise on emerging growth prospects. I look forward to working together with Ekta, Shobha and the team in driving strategic initiatives, furthering the group's vision of being regarded as an innovative entertainment powerhouse and enhancing value for all stakeholders,” Nair added.

Info@BestMediaInfo.com

Info@BestMediaInfo.com

Advertisment