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Kyoorius announces Designyatra 2014

Kyoorius Designyatra will be held in Goa from September 11-13, 2014, and will explore what it takes to create something new and unprecedented

BestMediaInfo Bureau | Mumbai | July 17, 2014

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Great ideas begin by asking ‘What if?’ This year, Kyoorius Designyatra, to be held from September 11-13, 2014, will explore what it takes to create something new and unprecedented.

Likely to be attended by 1,300 delegates over three days at the Grand Hyatt in Goa, Kyoorius Designyatra brings radical and divergent ideas into focus through formats ranging from talks and workshops, breakout sessions to portfolio reviews, allowing the audience multiple levels of interaction.

Now in its ninth year, Kyoorius Designyatra is among the biggest annual conferences on creativity and has been voted as the best curated conference in the world on creativity by Creative Review magazine. The theme ‘What if?’ brings together speakers from around the world who redefine conventions and use radical approaches that push people to think beyond clichés. Where others see risks and obstacles, they see opportunities.

Speakers are carefully selected and talks are curated keeping the Indian context in mind. While there is no dearth of serious content, delegates can exchange insights and share the experiences of those who have successfully converted ideas to results, hear their stories and learn from their struggles.

IAA Kyoorius Digiyatra, to be held on September 11, looks at the latest in digital – discovering new ways to realise its potential as a marketing and communication tool for India’s mobile audiences. An entire day will be dedicated to deconstructing the newest technological innovations, decoding online marketing, exploring content strategy for consumer engagement and ways to humanise digital.

Kyoorius Designyatra creates a pool of diverse creative minds from India and around the world, engaging in stimulating discussions, creative collaborations and interactions. Designyatra offers the opportunity to expand professional networks, meet the most innovative entrepreneurs and mingle with industry professionals.

Digiyatra and Designyatra open new channels for meaningful conversations. These interactions are also a chance to scope out new talent and meet the future stars of Indian creativity.

[caption id="attachment_40662" align="alignleft" width="150"]Rajesh Kejriwal Rajesh Kejriwal[/caption]

Rajesh Kejriwal, Founder CEO, Kyoorius, said, “If you are looking to discuss the latest trends in digital, design and brand strategy or simply expose yourself to the most radical thinkers today, Designyatra is the platform to do just that. Here the barriers between young and old, senior and junior are dissolved, and interaction between designers, marketers, brands as well as young professionals and students is welcomed and encouraged.”

Since 2006, Kyoorius has galvanized the design community in India. It is a not-for-profit initiative by Transasia Fine Papers. The Kyoorius Magazine is now the most celebrated publication on visual communication. Distributed to over 3,000 corporates, the biennial Kyoorius Showcase Book is the only and most comprehensive directory, bringing together over 150 design studios from across the nation. After 15 years of distributing and marketing premium fine papers, Papers by Kyoorius is Transasia's foray into launching definitive fine paper collections under the Kyoorius brand.

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