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Colors ropes in Zee TV's Sapangeet Rajwant as Marketing Head

Rajwant replaces Rajesh Iyer who has moved to ZEE. She will be reporting to Raj Nayak, CEO

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Colors ropes in Zee TV's Sapangeet Rajwant as Marketing Head

Colors ropes in Zee TV's Sapangeet Rajwant as Marketing Head

Rajwant replaces Rajesh Iyer who has moved to ZEE. She will be reporting to Raj Nayak, CEO

BestMediaInfo Bureau | Mumbai | July 22, 2014

Sapangeet Rajwant Sapangeet Rajwant

Sapangeet Rajwant, Marketing Head, Zee TV, has put in her papers and is set to join Colors as VP, Marketing from first week of August. She will be reporting to Raj Nayak, CEO of Colors. Rajwant will be replacing Rajesh Iyer, who moved to ZEEL as Business Head, New Initiatives - Hindi Broadcast in March this year. Since then, the position at Colors was lying vacant.

As VP, Marketing at ZEEL, Rajwant used to head the brand initiatives as well as the brand communication for the flagship channel of the Zee Network for the last 10 years. She initiated various firsts for the category, like first time online auditions for a reality show, first time mobile app and first time mobicast for a press conference. She spearheaded many award winning marketing campaigns for the channel like DID, Punarvivah and Fear Files. Rawant also initiated the brand's foray into non-traditional PR through the Indi-bloggers meet.

Prior to joining Zee, Rajwant had stints with Hero Corporate Services and CS Direkt Events.

Info@BestMediaInfo.com

Info@BestMediaInfo.com

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