2^nd edition of Kyoorius Awards announced

This year the platform has grown with additional awards for Advertising and Digital besides Design and Students

BestMediaInfo Bureau | Delhi | January 29, 2014

After the successful completion of the first edition of its awards last year, Kyoorius, a not-for-profit initiative by Transasia Fine Papers, together with D&AD today announced the second edition of the Kyoorius Awards.

While the awards last year focused on design alone, this year the platform has grown by adding additional award programmes for Advertising & Digital alongside the Kyoorius Design Awards and the Kyoorius Student Awards.

The Kyoorius Advertising Awards recognise, honour and award the most outstanding creative work in the Indian visual communications sphere. Kyoorius and D&AD have created a truly principled and neutral platform by setting the highest standard in judging criteria. A specialist jury panel has been selected comprising some of the best and most inspirational creative professionals from around the world.

All jury members will gather in India for the jury session – to review, discuss and elect the best of the best over three intensive days. All voting is private, never by a show of hands.

Rajesh Kejriwal, Founder CEO, Kyoorius, said, “After an overwhelming response at the launch of the Kyoorius Awards last year, we decided to extend this platform to a wider sphere to create a truly ethical critique awards platform for the advertising industry in India. The Blue and Black Elephant Awards are coveted and highly respected in India. By this we hope to recognise and celebrate outstanding work in India across these three specialised practices – Advertising, Digital & Design.”

Tim Lindsay, CEO of D&AD, said, “India is rapidly becoming the hub for creative excellence. With this association, we aim at informing, inspiring and educating Indian professionals throughout their career, helping the country to reach its pinnacle of innovative brilliance and continue to raise the bar each year. For its part, D&AD is a global awards show and we are here to support the global community. But the quality of work in India and the sheer size, dynamism and excitement in the market make India a very high priority.”

Visit awards.kyoorius.com for more information.

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