Kyoorius Awards launched in partnership with D&AD and IAA

With nine categories spanning print, packaging, digital, retail and design, the Kyoorius Awards will not only recognise professionals but give a focus to young talent with the student awards

BestMediaInfo Bureau | Delhi | May 14, 2013

Kyoorius has been galvanising the design community across India since 2006. Starting with one of the world's biggest and best curated conferences on design and India's first and most celebrated publications on design and communications, Kyoorius last week announced the launch of the Kyoorius Awards. The awards are in partnership with D&AD and the International Advertising Association (India Chapter).

Conceptualised with the aim of recognising and rewarding excellence, innovation and originality, the Kyoorius Awards ceremony will be held at the 9th annual Kyoorius Designyatra in Goa on August 29, 2013.

With nine categories spanning print, packaging, digital, retail and design, the Kyoorius Awards will not only recognise professionals but give a focus to young talent with the student awards.

The student awards will bring together some of the biggest names in the industry to create real briefs that students will work on – providing them a chance to showcase capabilities in real world scernarios. A jury comprising some of the best creative minds from across the world has been carefully selected by D&AD together with Kyoorius. Rather than judging online, the jury panel will fly down to India for a truly connected, discussion based jury session to judge all submitted entries.

Rajesh Kejriwal and Kaushik Roy

Rajesh Kejriwal, Founder CEO, Kyoorius, said, “At Kyoorius we are working everyday to ensure that talent is nurtured and fresh ideas see the light of day. Kyoorius Awards aim to

recognise and honour outstanding creative work in India. We are thankful to our esteemed partners D&AD and IAA (India Chapter) for coming on board to support this initiative.”

The D&AD Yellow Pencil is recognised the world over as the most prestigious amongst creative awards. Tim Lindsay, CEO of D&AD, said, “At a time when global creative industries face continuing tough economic challenges, delivering outstanding creative work worthy of an award can be a valuable point of differentiation. Excellence in creativity inspires higher quality work, raises the bar and delivers success for business.”

Speaking on the partnership, Lindsay added, “Joining hands with Kyoorius works in tandem with the objectives of D&AD, which aims to inform, educate and inspire those who work in and around the creative industries. Together, we aim to support and nurture creative professionals throughout their careers and across the world.”

Kaushik Roy, immediate Past President, IAA India Chapter, said, “We know the power of design and it is crucial that we support and award the best creative minds in India. We at IAA are excited about the partnership with Kyoorius and D&AD and feel this platform will further IAA's work in supporting and helping grow the creative industry in India.”

The call for entries commences on May 10, 2013 and entries close on June 18, 2013. For further information please log onto awards.kyoorius.com

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