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Carat Bangalore wins Koovs.com media mandate

For the three-month-old Bangalore operation, this is Carat's second win after Wipro Technologies

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Carat Bangalore wins Koovs.com media mandate

For the three-month-old Bangalore operation, this is Carat's second win after Wipro Technologies

BestMediaInfo Bureau | Delhi | July 12, 2012

publive-imageKoovs.com, one of India's fastest growing fashion e-stores, announced yesterday that it had chosen to partner with Carat Media Services after screening a number of media agencies.

Speaking on the win, Rajesh Kamra, Director, Koovs.com, said, “We were delighted to see the response we received from Carat on the brief and their huge passion for our business. Their tools and technologies as well as their approach to media completely took us by surprise as they were truly business focused. We are pleased to have them as a partner and are sure that they would contribute significantly to our business growth.”

Joydeep Raha, Senior VP - South, Carat Media, said, “Our thorough understanding of online consumers with respect to their attitudes and aspirational needs was critical in recommending customised media solutions for  Koovs as an online lifestyle portal bringing in the best solutions in luxury and lifestyle. We look forward to partnering Koovs in their endeavours and will leave no stone unturned to deliver cutting-edge Integrated solutions for the brand.”

Kartik Iyer, Managing Director, Carat India, commented, “I am delighted to partner with Koovs.com, which is India's fastest growing ecommerce site and thank Rajesh Kamra for reposing faith and confidence in our cutting-edge media solutions,  backed by relevant consumer insights.”

Carat, which launched its Bangalore operation three months ago, has been receiving wide acceptance amongst marketers and media professionals with Koovs.com as their second win after the digital and OOH duties of Wipro Technologies.

Info@BestMediaInfo.com

Info@BestMediaInfo.com

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