Percept Profile bags Red Mango

To deliver a 360º PR mandate to the brand to position it as the game-changer product offering in the Indian market

BestMediaInfo Bureau | Delhi | January 27, 2012

Percept Profile has bagged the PR duties for the popular all natural non-fat frozen yoghurt brand from U.S.A. – 'Red Mango'. Already established as a healthy food option in many countries, Red Mango offers 100% natural, non-fat & low fat, kosher and gluten-free frozen yogurts fortified with pro-biotic and is vying to create a niche for healthy food in the Indian Food and Beverage Industry.

Percept Profile will deliver a 360º PR mandate to Red Mango and thus position it as the game-changer product offering in the Indian market.

On bagging the PR duties of Red Mango Rahat Beri, COO of Percept Profile said, “It's a matter of immense pleasure & pride that we will be associated with the India launch of Red Mango which is expanding its footprints in the field of Food and Beverage in the country. Adding a unique touch to product offerings, Red Mango caters to today's diet conscious consumer who wants to eat well & stay well. We will definitely help Red Mango touch more consumers with our cutting edge PR activities and initiatives.”

The India head of Red Mango Rahul Kumar was cited, “We are extremely happy to have Percept Profile on our board & it will positively have an effect on our growing Indian footprint. Keeping the track record of excellent performance in mind, we finalized Percept Profile as the agency which will help us in creating a positive awareness of the brand in the country.”

Info@BestMediaInfo.com

Info@BestMediaInfo.com