Big gain for Zee TV as Star Plus, Sony & Colors lose eyeballs

No change in pecking order in the 46^th week of TAM 2011

Neha Saraiya | Delhi | November 16, 2011

The top 3 Hindi GECs Star Plus, Sony and Colors have together lost 57 GRPs in the week 46 of TAM 2011 while the No.4 GEC Zee TV has added 32 GRPs over the last week.

The top 5 programmes for Week 46 (November 6 - 12) are Saathiya (6.2 TVR), KBC (5.3 TVR), Balika Badhu (5.3 TVR), Yeh Rishta (3.8 TVR), BALH, Pratigya and Diya Aur Baati Hum (3.5 TVR).

Star Plus remains the No.1 Hindi entertainment channel despite losing 25 GRPs in the week 46 of TAM 2011. The channel has recorded 310 GRPs (last week 335).

Sony Entertainment Television too has lost 27 GRPs to register 260 GRPs this week (last week 287).

With a marginal dip of mere 5 TVRs, Colors has recorded 235 GRPs this week (last week 240).

At No. 4, Zee TV has gained 32 GRPs this week. This is the biggest gain for the channel for a week in recent times. It has recorded 175 GRPs this week (last week 143).

SAB TV has recorded 124 GRPs in Week 45 (last week 121).

Imagine TV remains to be at No. 6 with 71 GRPs this week (last week 70).

Star One has registered 47 GRPs (last week 43). Sahara One has 38 GRPs in Week 46 (last week 34).

Neha@BestMediaInfo.com

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