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Dainik Bhaskar connects with Junior Editors

Third initiative in row by group after Bhaskar Champs Scrapbook Activity & Junior Picasso

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BestMediaInfo Bureau
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Dainik Bhaskar connects with Junior Editors

This is the third initiative in row by group after Bhaskar Champs Scrapbook Activity-2010 & Junior Picasso-2011

BestMediaInfo Bureau | Delhi | September 20, 2011

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Bhaskar Champs Club, an initiative of Dainik Bhaskar Group endeavours to provide platform to budding talent of our growing nation basis the strength of our varied didactic products like Young Bhaskar, Bal Bhaskar and Bhaskar Lakshya Magazine.

Junior Editor-2011 is the third initiative in row by group after the successful Bhaskar Champs Scrapbook Activity-2010 & Junior Picasso-2011.

What make Junior Editor Activity an exceptional and surprising are the elements of editorial, designing, creative writing and reporting of the major happenings in and around the world in designated 8 pages/templates by the Student from class 1st to 12th.

Adding to this Vinay Maheshwari, Vice-President- Sales & Market Development, Dainik Bhaskar Group says, “The basic idea behind this activity was to try a mix of creativity and imagination via advertisements, be it social or commercial and related communications that drives the revenue of any print business, but also the soul of written visualization in form of editorial and news reporting that drives the readership and that's when the whole thought of asking kids to make a newspaper of their own came in mind.”

Since the whole activity was involving student from class 1st to 12thStandard, it was not possible to  compare their work with each other, therefore the entire activity was divide into three categories, Category- A (Class 1st to 4th), Category- B (Class 5th to 8th) & Category C (Class 9th to 12th). This even helped the group in trying different editorial topics and also gave opportunity to gauge the interest for the future endeavours.

The Junior Editor activity received an overwhelming response of 67000 participants and 592 schools from 10 states and 40 cities; only 21,000 entries qualified and were ardently competing for the laurels.

Out of 21,000 entries, 2150 newspapers made it state-levels, which were put to exhibition across 6 locations, namely, Jaipur, Bhopal, Chandigarh, Ludhiana, Raipur and Ranchi as a salute to their marvellous work.

Out 183 entries received at nationals, the honour will be bestowed as 'Junior Editors', 12 'Categorized Winners' ('Best Reporting Award', 'Best Editorial Award', 'Best Layout Award' & 'Best Advertisement Award'), 24 'Panel's Choice Award' and 138 'Meritorious Participants' at a grand event organized in Delhi on 18th September 2011, which was conferred by Chief Guest- Chief of the Army Staff, Gen. V.K. Singh.

Gen. V.K. Singh said, “Before coming to this event I was surprised to hear the concept but after seeing the work I am mesmerized.” He also said, honesty and integrity plays a very important and pivotal role in any individual's life and newspaper reporting from these kids is one such example.”

The event didn't just felicitate the 21 winners, but also was an occasion of dual celebration when authorities from India Book of Records presented the award/certificate of 'Largest Number of Manually Prepared Newspaper by Kids' to Vinay Maheshwari, Vice-President- Dainik Bhaskar Group in presence of Gen V.K. Singh and other dignitaries.

Info@BestMediaInfo.com

Info@BestMediaInfo.com

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