in.com says 'Tiranga Gaado'

Urges Indians to uproot corruption with the help of the tiranga this Independence Day.

BestMediaInfo Bureau | Delhi | August 12, 2011

Web 18's horizontal portal 'in.com' has launched a unique tool www.tiranga.in.com to combat corruption this Independence Day. Users are being encouraged to raise their voice against corruption in India and celebrate Independence Day by taking a stand - by using the national tricolor, the tiranga. Users can log in, and place a tiranga on a virtual map, at all the places where they feel corruption is at its peak. It gives the audience the freedom to express their disapproval and dissent at the rising corruption.

Explaining the creative concept behind this unique Independence Day celebration, in.com's Content Head, Amrish Sethi said,  “Over the last 12 months we have seen many sensational disclosures of corruption at high places. We as citizens are also exposed to dishonesty and graft in everyday life. The need of the hour is to use important days like our Independence Day and get people motivated enough to make a positive change. Tiranga Gaado is an interactive online platform that does exactly that. It helps Indians come together and take a stand against corruption. It collates public opinion in a loud graphic manner. It hopes to become a unique & meaningful public movement. ”

In the months to come, in.com plans to execute more such innovative concepts, allowing user participation in a big way rather than keeping it a one –way communication. in.com plans to use it's highly interactive platform to create such properties which add value to the user experience and make the interaction more meaningful.

Info@BestMediaInfo.com

Info@BestMediaInfo.com