IAMAI predicts 46 million Mobile Internet Users by Sept 2011

The latest report by IAMAI & IMRB sees 15% growth in Mobile internet usage on quarter on quarter.

BestMediaInfo Bureau | Delhi | August 25, 2011

Mobile internet users to touch 46 million in September according to Mobile Internet in India report published by the Internet and Mobile Association of India and market research leader IMRB here. The report also illustrates that Mobile internet usage has been witnessing a 15% growth quarter on quarter.(ref figure1)

70% of the claimed mobile Internet users (urban India) belong to the Top 2 SECs i.e. SEC A and SEC B.  Along similar lines, about 55% of the claimed mobile Internet users are from the Top 8 Metros (Mumbai, Delhi+NCR, Kolkata, Chennai, Bangalore, Hyderabad, Pune and Ahmedabad).   Additionally, about 63% of the active mobile Internet users are from the Top 8 metros. (Ref figure 2)

Commenting on Mobile Internet in India Report, Subho Ray, President – IAMAI said, “India is witnessing a healthy growing usage of mobile internet. The convenience of accessing internet on the move coupled with good tariff plans and connectivity has ensured growth of the segment. Going by the quarter-on-quarter growth, the mobile internet sector will continue to grow at a fast pace.”

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