The Last Word's Last Laugh On TRP Meters

The current affairs show hosted by Karan Thapar on CNN-IBN remains most watched show across English channels.

Rajat Arora | Delhi | November 4, 2010

The Last Word had the last laugh on TRP meters for last 2 weeks. The current affairs show hosted by renowned TV anchor Karan Thapar on CNN-IBN got the highest rating in its first 2 episodes. The show looks inwards at the media and analyzes its role and responsibility on specific issues of significance week on week.

According to the TAM data for the week 43, the opening episode of The Last Word on 22^nd October, Friday was the second highest viewed program while the repeat telecast of the show on Saturday was most watched show across all English language channels.

Not only this, even in the latest TAM data released for week 44, the repeat telecast of The Last Word on Saturday has emerged as the 2^nd highest viewed show.

Elated and surprised with the performance of the show on peoplemeter, Karan Thapar says, "I am delighted although perplexed that The Last Word has done so well in its first two episodes. The first episode was the second highest viewed programme across all English language channels on Friday night and the second episode was the highest viewed programme across all English language channels on its Saturday repeat. This is, no doubt, thrilling and gratifying but I can't understand how a brand new programme is doing so well. It's barely known of and yet it's very highly watched. I can't help feel there is a contradiction there although, let me end by saying, I am very happy that it seems to have struck such a favourable chord with the audience."

The first two episodes of the show had the highly reputed guests like Shobhna Bhartia, Vinod Mehta, Sanjay Baru, Mark Tully etc. with high standards of discussion on various media coverage.

Also read: Exclusive Interview With Karan Thapar

Rajat.Arora@BestMediaInfo.com

Info@BestMediaInfo.com