Chimp&z Inc acquires Yellophant Digital

Delhi: Mumbai-based ROI-focused agency Yellophant Digital, started by Preksha Sheth, Angad Singh Manchanda, and Lavinn Rajpal in 2020 to cater to startups and SMEs, has officially been acquired by the independent global advertising agency Chimp&z Inc. 

As a way forward, Sheth has exited the agency’s management, giving Chimp&z Inc a hold of the company. 

Together, Chimp&z Inc and Yellophant aim to lead AI-integrated marketing solutions to cater to budgeted clients. 

With its operations continuing from its Mumbai headquarters, Yellophant’s team of 20+ professionals will now work with the employees of Chimp&z Inc.

Commenting on the recent acquisition, Co-founders Manchanda and Rajpal commented, “With this acquisition, we aim to remodel Yellophant into a future-proof agency with new-age digital solutions. Our commitment to innovation propels Chimp&z Inc’s global network to new heights. This growth will help us accommodate the new developments in the industry. Marketing is soon going to be about how smart your channels are rather than how many channels you use for marketing, this change is going to be led by artificial intelligence, & with this venture, we aim to do that by delivering cutting-edge digital solutions to our clients.”